Membership Marketing Committee


The mandate of the Membership and Marketing Committee is to assess the needs of Guelph businesses. Based on market research and analysis, the Committee recommends programs and services to recruit new members and retain existing members.

In consultation with the Board of Directors, the Committee:

  • establishes targets for recruitment and acceptable levels of retention based on market research
  • reviews and evaluates progress towards targets
  • conducts market research and analysis
  • maintains a database
  • develops programs, services and marketing strategies to address low recruitment/retention by size of organization/sector
  • reviews marketing materials and sales program
  • promotes member participation in Chamber events, programs and services

Committee Structure

The committee includes the following members:

Name Company/Affiliation
Heather Watt-Kapitain - Chair KAP Design
Bette Ann Cannon Guelph Chamber of Commerce
Hilary Parkin Guelph Chamber of Commerce
Brenda Gibson KEMA Coatings
Larry Lippert M&T Printing
Kithio Mwanzia Guelph Chamber of Commerce
Jackie Ooms Bensol Consulting
Emma Rogers United Way Guelph Wellington Dufferin
Jake Stephenson RBC Royal Bank
Irene Szabo Royal LePage Royal City Realty
Becky Van Clieaf Holiday Inn Guelph
Blair Cameron Ward 1 Studios
Lance McLellan BDO Canada LLP
Adam Stewart Cushman & Wakefield Waterloo Region Ltd.

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