Meet the Members

Fill it Forward

Apr 15, 2020

Formerly known as Cupanion, the Fill it Forward Company is inspiring people to reuse. Through innovative products, technology and global giving initiatives, we educate and empower people to make environmentally and socially responsible choices. We are amplifying the impact of reuse to help people and the planet because we believe the act of reuse can change the world. 

As we continue to practice physical distancing — we want to bring our community together (virtually). It’s proven that being generous can make you happier and healthier.  

That’s why we're excited to introduce the Fill it Forward Virtual Tag — a free tag that can be scanned at home. We hope it helps spread some positivity and optimism when we all need it the most. 

To participate, simply download our app for free and scan the virtual tag every time you refill your reusable at home — even a glass counts!  Every time you scan the virtual tag with the Fill it Forward app, you will help bring clean water to a First Nations Community through our amazing charitable partner Water First. Plus, you will be able to track your environmental impact and set hydration goals. 

Download the tag here. 

The virtual tag will be available until Monday, April 20. We know things may seem uncertain right now but together as a community, we can still make an impact for the planet and the people on it.  

 For more information: